01
Only your content
It answers from the pages and documents you approve, and from nothing else.
- Updated when your site changes
- Prices read from your live price list where you have one
Software & AI · Site assistant
A website assistant that sticks to your facts
The short answer
What the AI Site Assistant is
The AI Site Assistant is a chat window on your website that answers visitors' questions using only your own content: your pages, price list, service areas and policies. Every answer shows where it came from, and when a question needs a person, it hands the conversation to you. The AI provider's usage fees are billed to your account at cost.
Most website chat widgets either answer from a script nobody keeps current, or answer from whatever the AI model happens to believe. Neither is safe for a business. An assistant that can only repeat what you've published, and says so when it doesn't know, is.
How it behaves
Four rules it follows
02
Shows its sources
Each answer links to the page it came from, so the visitor can check it.
- No source, no answer
- Says "I don't know" plainly
03
Hands off to a person
Quotes, complaints and anything unusual go to you, with the conversation attached.
- By email, or into your CRM
- The visitor is told what happens next
04
Stays in its lane
It won't give advice outside your business, make promises on your behalf or invent prices.
- Topics you allow, and no others
- Every conversation logged for you to review
How it runs
From your content to a live assistant
Choose the content
We agree which pages and documents it may use, and which questions must always go to a person.
Build and test
We test it with the real questions your customers ask, including the awkward ones, before anyone else sees it.
Launch on your site
Added to your site without slowing it down: the chat loads only when a visitor opens it.
Review
You can read every conversation, and gaps it couldn't answer show you which page to write next.
Price
Build price, with AI usage at cost
The AI provider bills usage to your own account at its published rates. We never mark it up.
AI Site Assistant
A chat assistant that answers only from your content, with sources and a hand-off to a person. AI usage billed at cost.
From $4,500
- Answers only from your content
- Shows its sources
- Hand-off to a person
- AI usage billed at cost
When not to buy this: if your site has only a few pages and visitors rarely ask questions, a clear FAQ and a phone number do the job for free. The assistant earns its keep when the same questions come in every day.
FAQ
Questions about the AI site assistant
Can it make things up?
It is built to answer only from your approved content and to show the source for each answer, and to say it doesn't know when the content has no answer. No AI system is perfect, which is why every conversation is logged and risky topics go straight to a person.
What does the AI usage cost?
It depends on how many conversations you get and which model is used. It is billed by the provider to your own account, at cost, and the scoping call gives you an estimate for your traffic.
Where is the conversation data stored?
In accounts in your name. We write down what is stored, for how long, and which provider processes it, so you can describe it accurately in your privacy policy.
Will it slow my website down?
No. The chat loads only when a visitor opens it, so pages load as fast as before.
How is this different from an AI connector?
The assistant talks to your website visitors. An AI connector lets assistants your staff already use, such as Claude or ChatGPT, read your business data. Some businesses want both.
Next step
Bring one task that eats your week.
On a free scoping call we map it and tell you straight whether it's worth automating and what it would cost.